Free SEO Tools for Digital Marketers
30+ free tools to improve your SEO, content, links, and code - no login required.
Whether you are an experienced SEO or just getting started, these tools cover everything from A/B testing and meta tag generation to link checking and JavaScript compression. All free. All browser-based.
Digital Marketing & SEO Tools
SEO Agency Scorecard
Score any SEO agency or subcontractor across 30 criteria in five key areas. Get a weighted overall score and a clear shortlist, consider, or pass recommendation.
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SEO Pricing Calculator
Calculate your true SEO delivery cost, project client revenue, and arrive at a monthly price that's fair for both you and your client. Free, instant, no sign-up.
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A/B Test Calculator
Find out whether your conversion rate improvements are statistically significant - or just random noise. Free, instant results.
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Content Readability Test
Score your content's readability instantly. Optimise blog posts, web copy, and articles so your audience actually reads them.
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PPC ROI Calculator
Know your numbers before you spend. Calculate the true ROI of your PPC campaigns in seconds.
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Schema Markup Generator
Generate structured data markup for your web pages. Help Google understand your content and unlock rich results like FAQs, star ratings, and more.
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CPM Calculator
Calculate your cost per thousand impressions instantly - essential for planning display, social, and programmatic ad budgets.
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Sitemap Validator
Validate any XML sitemap instantly. Check for structural errors, missing fields, and invalid entries - with full support for sitemap index files.
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ROAS Calculator
Calculate your Return on Ad Spend in seconds. See exactly how much revenue each pound or dollar of ad spend is generating.
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Meta Tag Analyzer
Analyse any page's meta tags instantly - title, description, Open Graph, and more. Fix what's hurting your rankings.
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Meta Tags Generator
Generate perfectly formatted meta tags for any web page in seconds. Copy-paste ready HTML.
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301 Redirect Generator
Generate safe, tested Apache 301 redirect code ready to paste into your .htaccess file. Supports Redirect 301, RedirectMatch, and RewriteRule.
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Regex Tester
Test and debug regular expressions instantly. Visual match highlighting makes it easy to spot and fix errors.
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Organic vs. Paid Traffic ROI Calculator
Compare the real cost and return of organic SEO versus paid advertising. Make smarter channel investment decisions.
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Robots.txt Generator
Generate a valid robots.txt file for your website in seconds. Control what search engines can and can't crawl - including AI bots.
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Title Tag & Meta Description Previewer
See exactly how your page title and meta description will look in Google search results before you publish. Real-time desktop and mobile preview.
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Keyword Density Checker
Analyse keyword usage in any text. Find your focus keyword's density and spot over-optimisation before it hurts your rankings.
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UTM Parameter Builder
Build accurate UTM tracking URLs in seconds. Stop guessing where your traffic is coming from and keep your Google Analytics data clean.
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Heading Structure Analyser
Analyse the H1-H6 heading structure of any web page. Detect missing H1s, skipped levels, and empty tags - with an instant SEO score.
Use Tool →Link Tools
Broken Link Checker
Find broken links on any web page instantly. Fix them before they damage your SEO and user experience.
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Dofollow - Nofollow Link Checker
Enter any URL and see exactly which links are dofollow and which are nofollow - with a full breakdown of the page.
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Link Analyzer
Get a complete picture of any page's link structure - internal links, external links, anchor text, and follow status.
Use Tool →Text and Language Tools
Word and Character Counter
Count words, characters, sentences, and paragraphs instantly. Perfect for SEO content, social posts, and character-limited copy.
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Markdown to Google Docs Converter
Convert Markdown into clean, formatted text you can paste directly into Google Docs. Headings, bold, lists, and links all preserved.
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List Randomizer
Shuffle any list of items instantly. Great for randomising survey questions, prize draws, and content variety.
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Case Converter
Instantly convert text between uppercase, lowercase, title case, sentence case, and more.
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ASCII Converter
Convert text to and from ASCII character codes instantly. Essential for developers working with special characters.
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Lorem Ipsum Generator
Generate placeholder text instantly - by word count, sentence count, or paragraph count. Perfect for design mockups.
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Word Frequency Counter
See exactly how often every word appears in your text. Invaluable for keyword density analysis and content optimisation.
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Website Text Extractor
Extract the main text from any webpage - clean, ad-free, and ready to copy. Great for research and content analysis.
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Duplicate Content Checker
Check any two pages or text blocks for duplicate content. Get an instant similarity score, shared phrase list, and word-level highlighted comparison.
Use Tool →Web Development and Coding Tools
Javascript Eval Decode
Decode obfuscated JavaScript eval() code instantly. Understand and debug minified or obfuscated scripts with ease.
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Javascript Obfuscator (eval)
Obfuscate your JavaScript code to protect it from casual copying or reverse engineering. Free and browser-based.
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JavaScript Compress
Compress and minify JavaScript to reduce file size and speed up your website's load time.
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Text Encoder/Decoder
Encode or decode text using Base64, URL encoding, and HTML entities. Fast, free, and browser-based.
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Secure Password Generator
Generate strong, random passwords with custom length and character rules. Cryptographically secure - no passwords stored or transmitted.
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CSS Minifier
Minify CSS instantly in your browser. Remove comments, whitespace, and redundant characters to reduce file size and improve page load speed.
Use Tool →Color and Design Tools
Color Converter Tool
Convert colours between HEX, RGB, HSL, and more instantly. Keep your brand colours consistent across every platform.
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Hex Converter Tool
Convert between decimal and hexadecimal values instantly. A must-have for web developers and anyone working with colour codes.
Use Tool →Need help putting these tools to work?
We help businesses grow their organic traffic with hands-on SEO strategy and implementation.
Social Media Tools
Social Media Budget Calculator
Plan your social media ad spend with confidence. Calculate monthly and yearly budgets across Facebook, Instagram, LinkedIn, and more.
Use Tool →Open Graph Tag Generator
Generate Open Graph and Twitter Card meta tags for any page. Control exactly how your links appear when shared on Facebook, Twitter/X, LinkedIn, and WhatsApp.
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