Privacy Policy
Last Updated: 04 August 2026
1. Introduction
Welcome to Wild Creek Web Studio (“we”, “our”, or “us”).
Your privacy is important to us. This Privacy Policy explains the types of information we collect through our website, browser extensions, WordPress plugins, software tools and related services, how we use that information, the measures we take to protect it, and your rights regarding your information.
By using our website, products or services, you agree to the practices described in this Privacy Policy.
2. Information We Collect
Personal Information
We may collect personal information that you voluntarily provide, including:
- Name
- Email address
- Phone number
- Company name
- Any information you submit through our contact forms
Automatically Collected Information
When you visit our website, we may automatically collect certain technical information, including:
- IP address
- Browser type
- Device information
- Pages visited
- Date and time of your visit
- Referring website
This information helps us improve our website and services.
3. How We Collect Information
We collect information in two ways.
Information You Provide
When you:
- Complete a contact form
- Subscribe to our newsletter
- Request our services
- Communicate with us
Automatically
We use cookies and similar technologies to understand how visitors use our website and to improve our services.
4. How We Use Your Information
We use the information we collect to:
- Provide and improve our products and services.
- Respond to enquiries and support requests.
- Deliver requested services.
- Send marketing communications where you have provided consent.
- Improve the performance, security and usability of our website.
5. Sharing Your Information
We do not sell your personal information.
We may share information with trusted third-party service providers who help us operate our website or deliver our services, such as payment processors, email platforms or analytics providers. These providers are required to protect your information and use it only for the services they provide on our behalf.
6. Browser Extensions and Software Tools
Wild Creek Web Studio develops browser extensions and software tools that help users analyse, evaluate and improve website content.
Depending on the features you choose to use, these tools may process:
- Webpage content
- Page titles
- Page URLs
- Text that you manually paste into the tool
- User preferences and settings
- API keys that you provide for supported AI services
Basic Local Analysis
Some features, such as the Basic Content Check available in our browser extensions, run entirely within your browser.
When using these features, the webpage content is processed locally on your device and is not transmitted to Wild Creek Web Studio or any third-party AI provider.
AI-Powered Features
Some features allow you to analyse or generate content using third-party AI providers such as OpenAI, OpenRouter, Anthropic or Google Gemini.
When you choose to use these features, the information required to complete your request is transmitted directly between your browser or WordPress website and the AI provider you have selected.
Wild Creek Web Studio does not receive, store or use the content you submit for AI processing unless a particular feature explicitly states otherwise.
Your use of these AI services is also subject to the privacy policy and terms of the respective provider.
API Keys
Where applicable, you may provide your own API key for the selected AI provider.
Browser extensions store API keys locally using Chrome’s extension storage.
WordPress plugins store API keys within your own WordPress installation.
Wild Creek Web Studio does not collect, store or have access to your API keys.
Reports and Exports
Reports generated by our browser extensions are created locally within your browser.
If you choose to export a report, it is saved only to the location you specify on your device.
Wild Creek Web Studio does not receive copies of exported reports.
Browser Permissions
Our browser extensions request only the permissions required to provide their intended functionality.
Depending on the features you use, these permissions may include:
- Accessing the active webpage after you request an analysis.
- Reading selected webpage content for evaluation.
- Saving exported reports to your device.
- Storing your settings and preferences locally.
- Communicating with the AI provider you have configured when AI-powered analysis is requested.
Our browser extensions do not monitor your browsing activity, collect your browsing history or access webpages without your interaction.
7. WordPress Plugins
Wild Creek Web Studio also develops WordPress plugins that help website owners improve content, SEO and website management.
Unless specifically stated otherwise, our WordPress plugins process data entirely within your own WordPress website and server environment.
Our plugins do not collect, transmit or store your website content, visitor information or personal information on Wild Creek Web Studio’s servers.
Where a plugin stores settings or configuration data, that information is stored only within your own WordPress installation.
Some plugins may optionally connect to third-party services or AI providers when you choose to enable those features. In such cases, only the information required to perform the requested functionality is transmitted directly to the selected provider.
WC Entity Mapper
WC Entity Mapper generates structured entity data for WordPress websites.
The plugin performs all processing within your own WordPress installation and does not transmit entity data, website content, visitor information or personal information to Wild Creek Web Studio.
Future AI Features
Some current or future WordPress plugins developed by Wild Creek Web Studio may offer optional AI-powered functionality.
Where these features are available, they will clearly indicate when information is sent to a third-party AI provider, and you will always control whether those features are enabled.
Unless explicitly stated otherwise, Wild Creek Web Studio does not receive or store the content processed by these AI services.
8. Your Choices
You may:
- Request access to your personal information.
- Request that your information be updated or corrected.
- Request deletion of your personal information where applicable.
- Unsubscribe from marketing communications at any time using the unsubscribe link provided in our emails.
9. Security
We take reasonable technical and organisational measures to protect your information against unauthorised access, alteration, disclosure or destruction.
Where our browser extensions or WordPress plugins store settings or API keys, this information remains within your browser or WordPress installation. Wild Creek Web Studio does not store these credentials on our servers.
While we take appropriate security measures, no method of transmitting information over the Internet or storing electronic data is completely secure.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any changes will be published on this page with an updated revision date. Where required by law or where significant changes are made, we may also notify users through our website or by email.
11. Contact Us
If you have any questions about this Privacy Policy or how we handle your information, please contact us through our contact page.
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